Despite our confidence as selfappointed seers, there is, of course, very little about the evolution of a complex and global industry like retail and commercial banking. The company said it continuously analyzes global developments in food and beverage launch activity and consumer research to highlight the trends most likely to impact the industry over the coming year and beyond. Our trend predictions are the product of a methodology that encompasses four components. Their purchase decisions are increasingly being driven by the heart, making choices that have a positive impact on the world.
Top 10 global consumer trends for 2018 emerging forces shaping. Clustering around educated 2029 yearolds, a new generation of straight edge consumers has grown up knowing deep. Nicholas nhede has been writing for smart energy internationals print and online media platforms since 2015. In our upcoming global consumer insights survey study, pwc will highlight the changing behaviour of 20,000 urban consumers and how covid19 has impacted them, synthesise this information with other data about cities, and explore business opportunities that help ensure value chains address global. Click through to see what daphne kasrielalexander, a euromonitor consumer trends consultant, thinks about your shoppersas well as some actionable tips from our editors. Over half of canadas population to use smartphones in 2015.
Jan 12, 2016 londonbusiness wirethe top 10 consumer trends for 2016 were revealed today by market research experts euromonitor international. Trends in the dining experience, menu optimization and new flavor, ingredients or food preparation methods. Euromonitor international forecasts for 2015 show that while sales in grocery retailers in the uk are set to grow by 0. A confirmation will be sent to your email address with your link to download. Its easy, however, to lose sight of longterm trends amid shortterm gyrations, and there are moments when the nature and direction of those trends become less clear.
Jan 17, 2018 the marketresearch companys latest report on global consumer trends says a new wave of companies aims to give consumers genetic findings related to their general health, fitness and nutrition, with the market growth being global and competition in the largely unregulated chinese market especially intense. Oct 09, 2014 gartner predicts top 2015 and beyond trends for technology, it organizations, and consumers. Euromonitor internationals report considers the top 10 global consumer trends that will reign around the world in 2019. The article is written from the perspective of the united kingdom. A winter 2015 survey from digital marketing agency vml qias found 70% of affluent indians aged 1835 agree that luxury related to how much free time one enjoyed, rather than an individuals purchasing power. Some trends may turn into entrenched consumer behavior, affecting the relationship between brands and. Jan 17, 2018 here is the list of top ten consumer trends for 2018 taken from the companys recently published report. Consumers are also favouring greater convenience, for which they are increasingly prepared to pay. We aim to identify and retain the very best and brightest minds to help build and support our dynamic business. Eight european cities will drop out of the global top 50 cities by gdp by 2030. How will you drive competitive strategy in 2020, 2025, 2030 and beyond. Insights latest consumer insights and trends nielsen. Firms such as apple and best buy pay with cash, credit or discounts for used products, boosting sales of new ones. According to euromonitors top 10 global consumer trends 2015 report, consumers are maximizing their time and money by finding products and services that combine multiple needs.
Top 10 global consumer trends 2019 20190123 prepared foods. Brands cater to the trend through sharper online and offline. Credit quality will likely be modestly negative in 2016. Top 10 global consumer trends of 2015 revealed by euromonitor. Authenticity is the new ethnicand its being driven by consumers, including an increasingly diverse consumer base and more culturally knowledgeable millennial consumers. Jan 20, 2016 euromonitor recently released a list of top 10 consumer trends for 2016.
With a stronger global economy, in 2018 consumer expenditure is expected to grow at its strongest rate since 2011. According to euromonitors top 10 global consumer trends 2015 report, consumers are maximizing their time and money by finding. Top 10 global consumer trends for 2018 luxury daily. Our insights delve into consumer trends, behaviors and activities, giving brands, publishers, marketers and agencies the inside track on how to engage with people across screens, stores and platforms. Consumer trends in the food industry the drivers of consumer value appear to have fundamentally changed, with far reaching implications for the food and beverage industry. Download our top 10 global consumer trends of 2015 white paper to learn more about consumer behaviour and consumption patterns. Top 10 global consumer trends 2019 market research. Top 10 global consumer trends for 2017 digital by mobius group. According to the report, top 10 global consumer trends for.
According to the companys report top 10 global consumer trends for 2018, peoples growing curiosity about their genetic makeup and a rising interest in personalised health and beauty are fuelling a global market expected to soar by 2022. It cites the extensive global consumer trends report from research firm datamonitor. And 10 prime innovation opportunities to run with and profit from in 2015. The top 10 global consumer trends for 2016 business wire. Global consumer trends 2018 clean lifers 01 the borrowers 02 call out culture 03 its in the dna im so special 04 adaptive entrepreneurs 05 view in my roomers 06 sleuthy shoppers 07 08 idesigners coliving 09 the survivors 10. Rating actions are expected to result from company specific variations in operating performance, mergers. Here are the 10 trends that i think are going to have the biggest impact on the future of marketing. By embracing change and innovation rather than resisting it, industry participants will position themselves to find growth and new possibilities in disruption. The top 10 global consumer trends for 2017 report noted that 2016 was defined by uncertainty with growth in global consumer expenditure slowing to 2. This quote is from the scotsman, writing about the top 10 consumer trends that will shape 2005.
A persistent theme of every tech trends report has been the increasing, often mindbending, velocity of change. Innova market insights names top 10 food and beverage. Top 10 global consumer trends for 2015 the spirits business. The accenture global consumer pulse research study, which has annually tracked the intentions and actions of consumers around the world for the. First, its consumer trends that were interested in. Future trends and market opportunities summary executive. Pdf top 10 global consumer trends for 2018 emerging. Consumers adopting cleanliving, more minimalist, lifestyles, where moderation and integrity are key. How will they shape your conveniencestore shoppers market baskets. Seven core drivers of consumer behaviour that will shape global markets over the next 10 years. Global life expectancy is rising 2015 50 60 65 45 50 55 60 65 70 75 80 85 90 africa asia europe latin america and the. However, shifting consumer attitudes and behaviours will continue to cause disruption for businesses. The top 10 global consumer trends for 2017 report noted that 2016 was defined by uncertainty with growth in global consumer expenditure slowing to. Mar 10, 2017 top 10 global consumer trends for 2017 consumers are now more demanding of products, services and brands than ever before and are using digital tools to articulate and fulfil their needs.
This report examines these consumer led disruptions and how they represent an opportunity, even an imperative, for manufacturers and retailers to reposition themselves with. Pdf the aim of the article is to present trends in consumption, which currently. Purchase the top 10 global consumer trends 2019 strategy briefing as part of our economies and consumers market research for march 2019. Usd70 million in 2015, credence research says the global market is burgeoning, and is. Top 10 global consumer trends for 2017 chain store age. New normal every month or so we publish new normal, a trend brief dedicated to the latest emerging trends and related meaningful innovations. Euromonitor january 14, 2020 euromonitor top 10 global consumer trends 2020. Top 10 trends of 2015 outlook on the global agenda 2015. Euromonitor international is the leading provider of strategic market research reports. With insight and analysis on shifting consumer trends over the next one, five and 10 years, discover how the seven consumer drivers will evolve markets like never before.
Top 10 global consumer trends for 2018 january 25, 2018 alison angus is head of lifestyles research at euromonitor international by alison angus market researcher euromonitor international revealed the top 10 global consumer trends for 2018. Comprehensive, indepth consumer and market analysis and trends in 11 markets. How convenience encourages omnichannel shopping trends. According to the report, top 10 global consumer trends for 2016, agnostic shoppers are the epitome of todays contradictory shopper. One of the mandates conferred on the european banking authority eba is to collect, analyse and report on consumer trends and to monitor financial innovation. Unfilled global economic recovery for core consumer segments. Rapid, reliable consumer opinions on new food and drink products. Actions to consider consumer product trends navigating 2020 10.
Jan 14, 2014 these trends are sure to change the way brands appear and interact with consumers and in turn, brands will need to work harder to maintain customer loyalty. Euromonitor international global consumer trends online survey, 2015 scores of consumers are fans of digital timesaving devices in the home, such as robot vacuum cleaners. The top 10 global consumer trends for 2015 were revealed by market research company euromonitor international. Once again we are excited to share with you global trends in investor relations, our report on our biannual ir survey. Which consumer trends will reign around the world in 2018. Euromonitor sees the following trends, emerging worldwide. Euromonitor international global consumer trends online survey, 2015 scores of consumers are fans of digital. Top 10 global consumer trends for 2015 euromonitor blog. Top 10 global consumer trends in 2019 what consumers really want. A lot can change in 10 years, but if you ask todays. Top10 trends in global consumer market in 2018 fin24. Global wireless speakers have registered doubledigit annual volume growth of 30% since 2015.
Gartner predicts top 2015 and beyond trends for technology, it organizations, and consumers. Euromonitor released its top global consumer trends for 2016. Euromonitor lists top 10 global consumer trends for 2017. Jan 18, 2017 euromonitor international has released its annual top 10 global consumer trends for 2017 report, which analyses the trends that will shape the consumer landscape this year. Today, this kind of reactive approach is no longer enough.
Apr 14, 2015 after reading this, i started to ponder what i saw as the top trends driving marketing. This is the twelfth edition of this landmark report, based on the longestrunning and most comprehensive global survey of the investor relations industry. Megatrends 2015 making sense of a world in motion 3 fueled by the convergence of social, mobile, cloud, big data and growing demand for anytime anywhere access to information, technology is disrupting all areas of. In order to fulfil this mandate, the eba publishes an annual consumer trends report ctr. Google is launching android tvs, while lg is launching a new webos operating system for. The top ten global consumer trends for 2018 euromonitor. These trends are sure to change the way brands appear and interact with consumers and in turn, brands will need to work harder to maintain customer loyalty. What are the top 10 global consumer trends according to datamonitor. Click through to see what daphne kasrielalexander, a euromonitor consumer trends consultant, thinks about your shoppersas well. The adventurous consumer leads the list of innova market insights top 10 food and beverage trends for 2019.
Connect with us euromonitor international top 10 global consumer trends for 2015 daphne kasrielalexander consumer trends consultant, uk. Euromonitor international by staff reports market researcher euromonitor international has released its annual report that identifies the most impactful trends driving consumer behavior, values and habits in the. Pdf top 10 global consumer trends for 2018 emerging forces. Gartner predicts top 2015 and beyond trends for technology. The latest crop of menu trends rolling out for 2015 cites regional asian cuisine and authentic ethnicfood descriptions and ingredients on the menu. Euromonitor international global consumer trends online survey, 2015. Mckinsey special collections trends and global forces. Top 10 global consumer trends for 2018 revealed retail. Mckinsey special collections trends and global forces selected articles from the strategy and. Top 10 global consumer trends for 2018 emerging forces shaping consumer behaviour. Future trends and market opportunities in the worlds largest 750 cities how the global urban landscape will look in 2030. Jan 15, 2015 londonbusiness wirethe top 10 global consumer trends for 2015 were revealed today by leading market research company euromonitor international.
The resulting insights, gathered with the help of the survey on the global agenda, ultimately generate the top 10 trends a forecast of the social, economic and political flash points that reside on our collective horizon. April 2015 read the article trends and global forces articles. Top 10 global consumer trends for 2019 euromonitor. In her top 10 global consumer trends for 2015 report, daphne kasrielalexander, consumer trends consultant for market research company euromonitor, identifies what shoppers will be seeking in the. A decade ago, many companies could achieve competitive advantage by embracing innovations and trends that were already underway. A lot can change in 10 years, but if you ask todays customers, a lot certainly has stayed the same.